Posts Tagged ‘social media’

Liquidation or List Building?

Liquidation? All experience marketers know the old adage that “the money is in the list”. Network marketers have developed contact lists in many different ways over the years. Generally a sign up form is offered with a free giveaway. Someone simply fills out the form with a name and e-mail address to “opt in” to the autoresponder and the free giveaway is provided to them. In return for that, they generally understand that they have granted permission for whoever made the offer to follow up with other e-mails with other offers.

Several years ago the singular e-mail opt-in was taken a step further when software was developed that asked the first recipient to forward the offer to 4-5 of there friends in order to qualify for the free giveaway, or perhaps even a very low priced offering. Hence, list building became viral, meaning that a single e-mail to a single individual could be multiplied in a near exponential manner as each level of opt-ins continued to forward the offer to even more people.

 

Web 2.0 a Necessity

Social marketing has evolved with the advent of Web 2.0 and the blogs, YouTube, Twitter, Facebook and the numerous other social sites on today’s internet.  With the biggest contributor to the social scene being the video.  Now you can have that one to one conversation with many at the very same time.

Now prospects do not have to read a novel of a sales letter in order for you to convince them that you have the solution to their problem.  With a glance into your prospects eye you create the sincere and knowledgeable person from whom they think they know.  Result more and more buy from you.

The huge advantage viral video is offering over what was a print only media make it an absolute necessity for any online marketer.

 

Stress Free Video Production and Distribution

Interestingly, a new video software system to build a contact list and potential customer list virally has been introduced. Joel Therien, CEO of Kiosk.ws, is in the process of launching very easy to use video building software called Easy Video Producer that has the potential to be a very effective way of generating contacts in a viral manner. This system is unique because the software itself is being offered as the free giveaway for this video “tell-a-friend” system. Essentially, the system will offer you free and extraordinarily easy to use video generating software that builds and posts your personally produced video and information capture form on a website or blog. A contact management system is included with the free offer as well.

The viral concept enables you to personally introduce yourself to your prospect with an opportunity to opt in for the free use of the software to build videos. The prospect and new contact would in turn use his free new system to attract even more potential contacts for his list and yours as well.

As in the earlier e-mail systems, the originator of the viral distribution of the free software would have access to every subscriber in the levels below him. So, what is offered is a system that provides a free and very simple (even a cave man could do it) method of posting videos to the internet that have a specific purpose of giving away additional software in a viral manner to capture a fast growing network of contacts with whom you can continue to build a relationship.

 

How to Deal With the Issues

Not dissimilar to previous give away systems.  You have to be able to get your video in front of those who will subscribe.   They in turn must have their own audience whom they put it out to.

Once you have the prospects have subscribed to your giveaway you still have to turn them into a buyer. But how do you turn them into a buyer if you do not know what solution they are after.

Easy Video Producer software makes the solution to these issues both simple and easy.  They have provided a no cost method of introducing both the experienced and inexperienced, non-technical marketer the opportunity to video marketing.  Allowing them to discover the ease and simplicity using and putting video in front of their prospects.   Because of the ease and simplicity of use the prospects utilizes the software more.  Which leads them to start categorizing the solutions they themselves want.

Viral list building at its best. An excellent solution to avoid Business Liquidation.

Paid Traffic vs Free Traffic Through Social Media

Social traffic through social media sites that drive visitors to sites/blogs and online stores are becoming quite popular. Before social media sites like Facebook, Twitter and MySpace were even created, many online marketers focused on paid traffic to ensure that they get a good number of people visiting their sites daily. There really is nothing wrong with paid traffic strategies. In fact, these strategies can be very effective. Thing is, they can be a bit expensive. If you want your paid campaign to have an impact in your business, you may have to spend hundreds of dollars a day.

But with the social traffic solution, you will make use of social media sites that are free. It’s easy because all you need to do is spend some time participating in these websites. Create good quality materials so you can make use and maximize your traffic-enhancing strategies. It is important to note that simply having a profile in Facebook, Twitter, MySpace and other types of social media sites does not guarantee an increase in your Web traffic. You need to know how to make your profile attractive to the people who matter, the ones that belong to your target market.

Another advantge of social traffic over paid traffic is the influence you can gain through social media sites. As an influencer, you can affect people’s buying decisions. In order for your paid traffic to buy from your online store, you need to convince them with a great copy, huge discounts, and a lot of other freebies. But with web traffic coming from social media sites, people learn about you through viral marketing or word of mouth. This means that Web users who go to your site are already partially convinced that your product or service is good because someone from their social media network recommended you.

Of course paid traffic solutions are guaranteed to get people to your site, 100%. However, this certain type of marketing campaign will only work if you have enough funds to support/pay for it. Once you no longer have budget for PPC or banner ads, your traffic may also dwindle. The effect of social traffic is different. You may put a whole lot of effort in today’s traffic but you may reap what you’ve sown in the weeks or months to come: remember that this may work overnight, but not all the time. As long as you participate in social media communities and keep your profile on those sites, you will experience and increase in your web traffic.

 

Nathan Holland is the owner of AttractableMarketing.com.
He teaches how to generate free leads and drive targeted traffic to your website through social networking.
For Free Videos on increasing your website traffic through Social Networking, visit http://attractablemarketing.org

 

Drive Traffic to Your Website Through Social Networking

Social networking is a modern way to connect with your friends that’s fairly fast and very easy. It is the equivalent of the backyard fence where housewives used to meet to discuss the news of the day and share tips about new products they had discovered. Those products grew by word of mouth because they are passed from one housewife to another. Products were trusted because they came recommended by a friend. This passing on of information, or word of mouth, has been recognized since the world began but companies didn’t recognize earlier on the potential of expanding their network through social networking sites like Facebook and MySpace.

Spend time in one of your social networking sites and you will discover that they are mostly updates of peoples’ opinions. This one has become a fan of such and such band. That one has sent a note to his 496 friends to say that the latest super-hero movie is fabulous! In fact, the vast majority of postings are simple statements of viewpoint. “I tried the Mandarin Cosmo of ABC bar, it was great! Did I mention it was cheap too? You should go and try it.”.That person may also blog about the newly opened club that’s fairly cheap but maybe lacks that “club ambiance”!” The friends who read these postings will be more likely to go to the Museum of Modern Art, but less likely to bother with XYZ restaurant.

Like all word of mouth marketing, these facts are freely given to you. The power of these personal opinions should be given more importance. These recommendations, in fact, is like promoting the place/business without the feel of someone forcing you to try something, or is hard selling something to you. How are businesses to take advantage of the social networking phenomenon? How do you ensure that it is your product they are talking about? These sites are rightly vigilant against spamming (unauthorized and unwelcome solicitation) so a careful social marketing strategy is called for.

As long as you use well-known and proven methods to attract traffic to your site properly, you shouldn’t have problems gaining traffic and expanding your network. You must follow the right techniques in building a profile as well as getting your message across and straight to the point, you will be able to reap the rewards through increased traffic on your site. You will want to be careful to avoid marketing mistakes that will lead to getting banned from the social networking sites, and there is no better guidance than that available at Social Traffic Explosion. You can learn and perfect the techniques and methods that will allow you to take advantage of the social networking phenomenon, and maybe discover easier ways to do it.

 

Nathan Holland is the owner of AttractableMarketing.com.
For Free Videos on increasing your website traffic through Social Networking, visit http://attractablemarketing.org

Paid Traffic vs Free Traffic Through Social Media

Social traffic through social media sites that drive visitors to sites/blogs and online stores are becoming quite popular. Before social media sites like Facebook, Twitter and MySpace were even created, many online marketers focused on paid traffic to ensure that they get a good number of people visiting their sites daily. There is really nothing wrong with paid traffic strategies. These strategies can be very effective. Thing is, they can be a bit expensive. If you want your paid campaign to have an impact in your business, you may have to spend hundreds of dollars a day.

But with the social traffic solution, you will make use of social media sites that are free. It’s easy because all you need to do is spend some time participating in these websites. Create good quality materials so you can make use and maximize your traffic-enhancing strategies. It is important to note that simply having a profile in Facebook, Twitter, MySpace and other types of social media sites does not guarantee an increase in your Web traffic. You first need to know who exactly your target market is, and make sure that you profile is deemed attractive by them.

Another advantge of social traffic over paid traffic is the influence you can gain through social media sites. As an influencer, you can affect people’s decisions on what to buy or what service to get. In order for your paid traffic to buy from your online store, you need to convince them with a great copy, huge discounts, and a lot of other freebies. With web traffic from social media sites, people learn more about you through word of mouth, which is popularly known as viral marketing. This just means that the users who go to your site are potential buyers already since they’re partially convinced that your product/serviceis good because someone from their social media network has recommended you.

There is no doubt that paid traffic solutions can effectively encourage people to go to your site. However, this certain type of marketing campaign will only work if you have enough funds to support/pay for it. Once you no longer have budget for PPC or banner ads, your traffic may also dwindle. The effect of social traffic is different. You may put a whole lot of effort in today’s traffic but you may reap what you’ve sown in the weeks or months to come: remember that this may work overnight, but not all the time. As long as you have your profile in social media sites and you continue to participate in such communities, you will experience an increase in your Web traffic.

 

Nathan Holland is the owner of AttractableMarketing.com.
He teaches how to generate free leads and drive targeted traffic to your website through social networking.
For Free Videos on increasing your website traffic through Social Networking, visit http://attractablemarketing.org

 

Read the Social News on Story Voter

Story Voter is a new cool social media news site that enables you to search for, vote on and even make comments about the current news stories of the day.

Have you heard about the latest big internet trend towards real-time search? Story Voter could easily, with time, become a big social media website in its own right, competing with the likes of Digg or Reddit.., to explore trending topics. Then it gives you the option of being able to vote on each story by giving it one to three stars, depending on how interesting you find that news story.

Next you can comment on the story, either anonymously or after having logged onto the site. Story Voter supports a wide range of different login APIs from other social media sites. Surely you have an existing login already that will work on StoryVoter.com.

Once you’ve commented, that’s not all – it’s time to share your story! Just click on the bookmark to share the story among “the usual suspects”, and by that I mean of course the big names in social bookmarking sites.

It still has some rough edges but shows a lot of promise. If you’re like me, you probably visit about at least three different news sites on the internet each day. News is something I can never get enough of. But news sites are usually so boring.

Story Voter changes all that by combining the best of real-time search with a simple community and commentating function. Why didn’t we think of it? This is what I thought of, when I first visited the site.

In Summary: StoryVoter.com is a combination of news site and social media site and is further proof that the time has come for real-time search!

Story Voter should be a welcome addition to the internet for all news junkies and fans of social media websites.

How To Build Profitable Long-Term Relationships on Twitter

One of the great things about twitter is that you can build so many lasting relationships. It is a wonderful way to network with people and find like minded individuals.

One of the best things about the service is that most people check their twitter messages, at least once a day. They are notified of new updates or other kinds of messages through e-mail or other means.

Contacting people via twitter is better than using email for a number of reasons. The first is that you don’t have to worry about spam blockers. The second is that your email won’t be ignored or deleted because they just get too much e-mail. The third is that it is more personable. They can look at your twitter account information and see a picture of you. They can learn some stuff about you, so you are no longer a complete stranger.

You’re also more likely to talk to the person. Some people hire people to check their e-mail and handle customer service or use a help desk. Here you get to talk to them directly.

Networking like this can really help your home-based business both online and offline, for that matter. You can build connections and really explode your business.  What can other people help you with on twitter.

Well, the first thing is that twitter can help get you traffic to your websites. You can have links to your sites on your profile, use tweets to get traffic to your sites. As an example, let’s say you send out a tweet about your new blog post or perhaps about a new site design or feature.

Networking can also lead to arranging joint ventures. You can find others who have products or websites in the same niche that you do and cross promote each other.

You could choose to work on some home business projects together. They provide the traffic, you provide the product or vice-versa.  This is just one example of a joint venture. One of the great things about networking is it puts you in contact with people who then refer you to their friends.

I’ve made some wonderful connections with people who I would have probably never met if a friend hadn’t referred me to them. I find I now “meet” as many people this way as I do in the real world.

Twitter is a great way to create and grow business realtionships but don’t let it suck all your time away! Try these tips on Simple Steps to Time Management Success if you find yourself spending all your time on Twitter!

IM Niche Formula Is Here

Video of IM Niche Formula

IM Niche Formula by Mark Dulisse has been released recently.

Mark Dulisse, the creator of the IM Niche Formula is a single pa of three, who has tried to make money in multi level selling only to fail unhappily. He expended over 5 months of making a try to make his dream a fact using the strategies taught by other marketers with no success. Ultimately , with the wolf at his entrance, he made a call to do it his very own way. His way succeeded and he finally made a decision to split what he had learned with others. Mark gave me access to a few of the IM Niche Formula materials, before his product is released to the public so I could review it. The program is a good way to ultimately make cash online for anybody from a newbie to an expert net marketer. Mark finds all the tricks, tips, and methodologies that he uses on his sites in the IM Niche Formula. The course will be delivered over a six week period so you can take some time and do it correctly. His program is supposed to show you step by step procedures on a technique to get your authority site to the height of the search engines ( way under my sites any way Look at my IM Niche Formula bonus, you may understand what I am talking about ). Use his video library to learn the way to execute each single one of the procedures. The IM Niche Formula is a total package that provides you with all the obligatory training required to make cash on the internet. Once all five hundred copies have been sold, the IM Niche Formula will be taken off the market. In my perspective, Mark Dulisse gives you all the info required on the way to carry out the system that has enabled him to make a six figure takings on the internet. The program shows you methods to build a high converting niche authority internet site. He also explains which day by day operations you need to outsource so you can spend more time on growing your business. Here is the description of some of the modules:

Module one Explains what an authority site is and why you must build one.

Module two Explains the fundamentals of online marketing for newbie’s and the exact IM Niche Formula overall process as well as commends many useful tools that you may use to make the job faster.

Module 4 Provides training on a way to find hot niche products to sell, where to set the products on your pages and the correct way to set everything up.

Module five Explains the way to target in on the kind of shopper that may will bring you the most earnings using video tutorials and mind maps ( Boosted Free Traffic ).

Module 6 Explains paths to make a social media action plan and build your brand thru video, content sharing, and blogging. It also offers some offers on ways to automate the strategy.

Module eight Explains how to find a coach and joint venture partners in your niche to help achieve success.

I am not a noob in web marketing but Mark has some solid information even for me that I am going to carry out in my very own business. But you want to understand that it’ll most likely take you some months to get up to $10,000 a month like Mark earns but it can be done if you are prepared to put in the essential effort and time.

I suspect that everyone can succeed by trying the IM Niche Formula. If you have an interest in some fast cash in the near term or if you want to build a long term business, the IM Niche Formula can deliver and is simply worth the cash. But do it without my IM Niche Formula bonus – You would ruin your work.

Why Social Networking Sites Can Enhance Business Performance

Internet marketers are always looking for new ways to make money online.  One of the latest ways that is available is through social marketing sites.

Social networks allow different groups of people to connect with each other and exchange information.  The social network is filled with individuals and links that tie them together.  It can be a group of family members spread around the country, to governments and even professional groups.  Here are some of the ways that you can make money using social marketing sites.

Social networking allows for several people to communicate, and one of the fastest modes of advertising is through word of mouth.  If one person gives another a good review of your website, product or service, this second person in turn may stop by to check it out.  By getting involved with networks that are grouped with similar interests as your website is that you can use this word of mouth communication to your advantage.

The most difficult part of social networking is finding the sites that cater to your interests that will still be profitable.  Choose a genre that is too broad, and you are sure to have a lot of competition.  Choose one that is too focused, and you will not have a broad enough customer base to profit on.  You need to find the balance of exclusivity and popularity.

Social media sites are also a great place to find new potential customers.  Finding the right clients for your product or service is half of the battle of promoting your product.  Since people that have similar interests tend to stay together, but may operate in different interest circles.  You can use this to your advantage in two fashions – one, you already have a focused group of potential cleints to start with.  Plus, if they love your products or services, they will tell friends in other circles as well, expanding your sphere of influence effectively.

Social sites also allow your customers to get the feeling that they know about you – and people tend to purchase items from people that they know or that they are more comfortable with.  In order to use this most effectively, you have to be a prominent character on the social network site.  Be an active poster in good standing and keep your name as one of the leaders of the group.

Along similar lines, you have to remember that the most successful social networking relationships are long term.  If you want your social networking to be productive, you need to develop lasting friendships with the people in your social networking groups.

Another positive about social sites is that it allows you to keep in touch with consumer needs and wants.  Who better to get ideas from of products to sell or services to offer than the people who will actually purchase these from you?  You may get ideas of products and services to offer that are unique to what you currently offer, or ways that you can improve your products and services to stnd out from the competition.

You will also find that using social networking sites are one of the more cost effective ways of building your customer base.  While you can always find a one time only customer online, your best way of making money is through repeat custom, since you do not have to spend the advertising dollars to attract someone else.  You can use social networks as a way to improve customer relations and prove your reliability to your clients.

Furthermore, social networks will continue to thrive and become more popular.  Places like MySpace, FaceBook, Twitter and Friendster attract new members everyday, giving you access to new and potential customers daily. Not to mention social network sites like Squidoo which actually allow you to make money from Squidoo Social Network

There are many other social sites available online and catering to different interest groups and markets. If you want to make use of social sites to build your business, it is important to know which ones are suitable for your market. You can download a Free copy of Social Media Directory of over 400 Social networks for your reference and learn how you can make full use of these social sites with Internet Marketing Strategy to enhance your business performance online at www.BOBmarketing.com

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